Many Mumblings With Makayla

When you watch a YouTube video, how many advertisements can you count? Does it feel like you watch more ads than the actual duration of your video? In recent years, this seems to be true for most YouTube watchers. This is why a significant portion of viewers on the platform have resorted to using ad blocking software in order to block ads entirely to get straight to their videos with no interruptions.  The issue with this is that it deprives creators of the pay they'd earn from the advertisements specifically put in their videos for people to watch. But believe me, I get it. I hate ads when I just want to watch my videos and constantly get advertisement after advertisement, especially when they're unskippable. But, the money does go to the creators who spent time recording and editing their videos for their viewers. For a lot of people these days, YouTube is their only livelihood and the only means they earn to support themselves. Sometimes that 30-second ad is what puts food o...

Rise of Vlogging: Vlogging took over the internet for a combination of reasons, all of which came together to create a perfect storm of accessibility, personality-driven content, and the rise of YouTube that made it easy for anyone to share their lives.  Popularity Boom Vlogging saw a huge spike in the 2010s, which was mainly due to the success of YouTube as a platform. The invention of smartphones also gave viewers easier access to the app and simultaneously made filming content less challenging. Creators like Casey Neistat and David Dobrik gained massive followings by documenting their lives, traveling, and even featuring A-List celebrities in their videos. The main reason this type of content was so popular is because it showed the relatability of the people we followed and gave us a glimpse into their daily lives. It showed us the lives we all wanted to live. Influence As creators became more successful, vlogging became commercialized. Brands partnered with influencers for...